Step Inside Cord Studio’s Dreamy New Concept Store in Delhi—It’s a Whole New World

Celebrating a decade of artistic innovation, Cord Studio is making its biggest move yet—an immersive concept store in Delhi that’s about to redefine fashion retail. Forget traditional shopping; this space is a sensory experience where design, travel, and creativity collide in the most stunning way.

As the beloved brand turns 10, it’s embracing a bold, new direction—one that prioritizes storytelling, craftsmanship, and community over mere transactions. Stepping into Cord’s latest (and largest!) store feels less like browsing racks of clothing and more like entering a world where every corner whispers a story. With vintage and art deco-inspired interiors, the space channels the romance of an old-world train carriage—an ode to the brand’s obsession with travel and exploration. Every detail, from the textures to the lighting, invites visitors to slow down and savor the experience.

But it’s not just about aesthetics—Cord’s new Spring/Summer 2025 collection takes center stage, turning fashion into a full-fledged performance. In a first-of-its-kind launch, the collection will be unveiled through dynamic dance performances, bringing movement and fabric together in a mesmerizing showcase. Expect a riot of bold colors, dreamy prints, and surreal motifs that push the brand’s signature whimsical style to new heights.

Beyond fashion, the store also serves as a hub for creativity, featuring a curated selection of homegrown brands offering everything from artisanal candles to handcrafted accessories. More than just a retail space, it’s a platform for artistic exchange, celebrating the craftsmanship and vision of like-minded creators.

For Cord Studio, the past 10 years have been about evolution, and this new space marks the beginning of an even more exciting chapter. With its unwavering commitment to storytelling, design, and community, the brand is setting the stage for a future where fashion isn’t just worn—it’s experienced.

Ready to step into Cord’s world? The journey begins now.