When Indian Flowers Bloomed In Distant Lands – TAPI Collection
In the 1980s, what began as a hobby for Praful and Shilpa Shah flourished into a vibrant celebration of India’s textile heritage. By 2000, the TAPI Collection had solidified its place as one of the most esteemed repositories of historic
The Fabric of Fabindia- Bim Bissell
Bimla Nanda and John Bissell’s wedding announcement in The New York Times in 1963 marked the beginning of a partnership that would revolutionize Indian retail. Just three years prior, John had founded Fabindia, initially exporting Indian home furnishings. Over time, the brand
Reimagining Tradition Zimik and Longchar’s Mekhela Makeover Label
Mekhela, the traditional wrap from Northeast India, is having a moment. Thanks to designers like Easternlight Zimik and Moala Longchar, this classic garment is stepping into the spotlight with a whole new vibe. Picture bold colors, modern motifs, and enough
How Amit Aggarwal is Revolutionizing Fashion with Unthinkable Artistic Twists
Amit Aggarwal's journey through fashion is a delicate interplay of contrasts, where the unrefined meets the polished, and traditional sensibilities blend seamlessly with the avant-garde. His pursuit of artistic dualities extends beyond mere visual appeal, engaging both the intellect and
Sunita Shekhawat’s Art Deco Collection
Step into the world of Sunita Shekhawat’s Art Deco collection, where vintage glamour meets modern flair. This collection is a tribute to the bold, geometric beauty of the 1920s and 1930s, reimagined for today’s style enthusiasts. What to Expect Each piece in
Sabyasachi Mukherjee’s New Curiosity Shop
India's premier couturier, Sabyasachi Mukherjee, revives his Curiosity, Art and Antiquity project, aiming to preserve rare materials, techniques, and the artisans behind them. Initially launched in 2018, the project underscores sustainable luxury by reviving exquisite textiles and craftsmanship threatened by
Mohey Opens New EBO in Jayanagar, Bengaluru
Mohey, the renowned women’s ethnic wear brand, has expanded its presence with the launch of a new exclusive brand outlet (EBO) in the bustling Jayanagar neighbourhood of Bengaluru. Located at Fourth Block on 11th Main, the store is a celebration
Ritu Kumar’s Varanasi Weaves- Reviving the Lost Art of Handloom Weaving
About 15 years ago, as part of a Corporate Social Responsibility (CSR) initiative, Ritu Kumar, along with Rahul Jain, set out to revive the woven Banarasi saris in Varanasi (Benares). At that time, the original craft of weaving authentic Banarasi
UnAge – A Timeless Celebration of Evolution and Innovation by Amit Aggarwal
Amit Aggarwal, the visionary fashion designer known for his architectural shapes, light fabrics, and intricate hand-done embroideries, has launched the UnAge campaign, an exploration of timelessness and the enduring power of innovation. With this groundbreaking initiative, Aggarwal delves into the philosophy that
Manila Jindall’s Kridha Launch: The Luxe Skincare Brand You Didn’t Know You Needed
Move over, basic beauty – Manila Jindall just dropped a game-changer in the Indian personal care scene with her swanky new brand, Kridha. Think plant-powered ingredients, ancient secrets, and a splash of modern magic all rolled into one fab package. What’s
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